7 Steps to Ensuring Robust Protocols in Fieldwork
When conducting fieldwork, robust protocols are essential to maintain [...]
5 Essential Tips for Effective Sensory Fragrance Testing
When conducting a fragrance test it is important to [...]
How are participants recruited for research?
Participants can be recruited for research studies through a [...]
Exploring the R&D Testing Space at Sense:lab
Ellie Atack is back with another tour of our [...]
Sense:lab Home Usage Tests: Deeper, faster and more flexible
What is a home usage test (HUT)? A HUT [...]
Exploring the Qualitative Viewing Space at Sense:lab
Join Ellie Atack, Fieldwork Manager, as she gives us [...]
Demystifying Field and Tab in Market Research
In the dynamic world of market research, professionals rely [...]
What is a focus group in research?
A focus group is a small group of people [...]
What is a Central Location Test (CLT)?
In the field of market research, CLT stands for [...]
6 Building Blocks for Success: Why Quality Participants Are Essential
One of the most crucial aspects of successful market [...]
