Consumer & Sensory

Fieldwork Solutions

Bringing the science of sensory and the precision of R&D to fieldwork fulfilment

We give you the solutions to capture the insight you need…

Fieldwork excellence

Sense:lab was born from the experience and technical knowledge of the research operations function at the award-winning, full-service insight agency, Blue Yonder Research.

With over 20 years experience, Sense:lab is your go-to agency for precision and expertise in consumer and sensory fieldwork excellence.

Leveraging a technical mindset, we bring laboratory-based accuracy to end-to-end fieldwork fulfilment services. We’re experts in the execution of reliable and accurate data collection, helping you to understand the nuances of consumer behaviour and sensory perceptions. Giving you the insights needed to make informed decisions about your or your client’s product or brand.

Helping the world’s leading brands discover fresh insight

MRS Operations Awards 2024

Sense:lab are proud to have been awarded “Highly Commended” for the ‘Premier Award’ and to have been chosen as finalists for ‘Best Viewing Facility’ at the Market Research Society (MRS) Operations Awards 2024.

“Their state-of-the-art facilities and expertise in consumer science really sets them apart. The Sense:lab facilities are modern and well-equipped, providing an exceptional research environment.” 

R&D Senior Associate, Leading Consumer Goods Company

“Everything met and even exceeded expectations. Ellie has been a star throughout the project, it’s not super common to find someone in facility who really ‘gets’ what we need as moderators and she fully does. Thanks guys!!”

Senior CI Manager, International Fragrance House

“By consistently delivering superior performance and client satisfaction, Sense:lab sets the industry standard for operational excellence in market research.”

Director of International Insights, Global Leader in Retail & Digital Products

“Sense:lab managed to get the recruitment completed really quickly, exactly as the brief required, and with 100% attendance of respondents. Perfect!”

Research Director, UK Insights Consultancy

“Fantastic service. Promptly sourced and expertly repackaged the exact products required then dropped them off right to our door. Thank you.”

CTI Assistant Manager, Global Consumer Goods Company

“Their state-of-the-art facilities and expertise in consumer science really sets them apart. The Sense:lab facilities are modern and well-equipped, providing an exceptional research environment.” 

R&D Senior Associate, Leading Consumer Goods Company

“Everything met and even exceeded expectations. Ellie has been a star throughout the project, it’s not super common to find someone in facility who really ‘gets’ what we need as moderators and she fully does. Thanks guys!!”

Senior CI Manager, International Fragrance House

“By consistently delivering superior performance and client satisfaction, Sense:lab sets the industry standard for operational excellence in market research.”

Director of International Insights, Global Leader in Retail & Digital Products

“Sense:lab managed to get the recruitment completed really quickly, exactly as the brief required, and with 100% attendance of respondents. Perfect!”

Research Director, UK Insights Consultancy

“Fantastic service. Promptly sourced and expertly repackaged the exact products required then dropped them off right to our door. Thank you.”

CTI Assistant Manager, Global Consumer Goods Company

Bringing the science of sensory and the precision of R&D to fieldwork fulfilment